-a series of steps you repeat every time you need to design something
why is it important?
- improves consistency
-ability to plan and time your work
-raises the quality of your work
-communicate more effectively and in a more professional way
steps:
1. research- the more you know, the easier the project will be
2. brainstorming/inspiration- strive to be unique and innovative while still following the current trend
ask you self: who is my audience? what message am i trying to create? what am i trying to tell my audience? what kind of color/style will work for this audience
3.sketching- sketch to get your thoughts out and work through ur ideas......thumbnails.
4.execute- implement your ideas. combine type and imagery into a well developed composition.
5.critique and revise- take a step back (literally) and look at your design with an objective eye. make sure the design effectively conveys the message
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